After building up a strong social media following via a combination of influencers and theme pages, Cry Baby was looking for a new way to acquire customers and grow their brand. Moreover, due to the plethora of responsibilities it takes to operate a new business, the Cry Baby team did not have the time to add Facebook and Google ads to their daily responsibilities.
In order to prepare Cry Baby for scale, the first order of business was focusing on improving their on-site conversion rate (CR).
After the first 90 days, we were able to grow Cry Baby’s revenue 332% from the previous 90 days. Moreover, we were also able to increase their conversion rate 295%. During this period of time, the repeat customer rate was 10.13%.
Working with the Snow team has been great. Their customer service is extremely responsive, they pay very close attention to detail and they definitely know what they are doing! One of our favorite parts about working with them is that they own and operate their own ecommerce stores, so they understand the struggles and pain points of running a business