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Social is where the conversation is happening. Everyone and their grandmother, literally, is on something; Facebook, Twitter, Snap, Instagram, TikTok, etc. We’re living in the social media age and at this point, it’s an unavoidable part of doing business.
It’s not so much if you’re using, it’s whether you’re leveraging it.
Just because everyone is using it, doesn’t mean that they’re using it well. There’s a stark difference in tossing a post into the ether and having a coordinated social media campaign with the aim of getting results and creating substantial ROI.
That’s why you need an eCommerce social media marketing agency, we live and breathe this stuff and have been in the game since the term “influencer marketing” was even a thing. We’ve built and run social media-based companies from scratch, accruing over 20 million followers across multiple networks in the process. We have developed the best Youtube ads agency and Snapchat advertising agency to help your business.
This isn’t about you not being able to do it – heck you may make a fine plate of pasta at home but the pros at your favorite Italian joint are somehow doing it better – it’s about going to the pros to give yourself a distinct competitive advantage. Can you do it? Sure. But should you?
We understand it so well because we’ve honed our approach to managing social media by doing it.
It’s not theory, it’s practice.
We are building the IMDB of Rap & Hip-Hop Music with RapTV.
Check out how we took RapTV from zero to hero on social media with over 12 million followers across our unique profiles.
These days, social media could very well be the first touch-point a potential customer has with your brand and we all know the power of making a good first impression.
More than that though, the numbers don’t lie and while everyone is using some facet of social media, one platform or another, few really get how to harness it effectively and direct it meaningfully.
As for those numbers:
- 3.8 billion social media users globally. Half the planet is at this party.
- Over 2/3rd of US adults are on Facebook. You want need to be communicating here.
- US social media use by generation: Millennials: 90.4%, Gen X: 77.5%, Baby Boomers: 48.2%. If your brand is targeting millennials, this is how you speak to them. But even if you’re catering to Baby Boomers, half of them are engaging online.
- People spend almost 3 hours per day on social platforms. Not only are your customers here, but they’re also here for a while!
- 89% of consumers say they will buy from a brand they follow on social media. If they trust you enough to follow you, better believe they’ll be buying what you’re selling.
- 84% will choose the brand they follow over a competitor. This is huge, even if a potential customer likes a competing product, they’ll still buy from you the vast majority of the time if you’ve captured them as a follower.
Social has big value and an even bigger potential impact. It allows your brand to create a meaningful connection and build and traffic in the new currency: trust.
The key is in unlocking the potential.
“Working with the Snow team has been great. Their customer service is extremely responsive, they pay very close attention to detail and they definitely know what they are doing! One of our favorite parts about working with them is that they own and operate their own ecommerce stores, so they understand the struggles and pain points of running a business”
Cory Muroff
founder, Cry Baby
What separates The Snow Agency from all other agencies is their business acumen, attention to detail, and mastery level of knowledge as it pertains to Facebook, Instagram, Google, Amazon, Email, and beyond. When I was looking for someone who could help my business grow and could provide profitable, proprietary marketing strategies, The Snow Agency was the clear-cut choice.
Evan Ruccolo
Founder, Berkley E-Commerce Holdings
The Snow Agency was able to get us a steady 5x ROAS for our brand Shine Armor. Their methods for creating content, testing audiences, and scaling is unlike anything else we have ever seen. We have a few more brands that we are launching with The Snow Agency and I am sure I could expect similar results!
Brandon Monaghan
Shine Armor
Choosing the right agency to work with is one of the most critical factors in determining the success of your company. We’ve had nothing but a positive experience working with the Snow Agency. We launched our brand with them and have been able to grow consistently month while improving our ROAS month after month. Their team is very professional and has a solution to almost every problem you will come across ranging from content creation to website optimizations.
To sum things up, these guys have years of experience and are extremely proficient at what they do. We look forward to working with them for years to come.
Luca Botzenhardt
CEO, Simply Inked
Due to the ease of barrier into the industry, there are TONS of marketing agencies all making big time claims but there is only one to really hit a home run on every aspect of a quality marketing agency and that is The Snow Agency. I have personally seen them take a brand from nothing to 10MM revenue and make several others into a complete success. It's an incredible thing to watch happen. Professionalism, responsiveness, commitment to the end goal, and the tenacity to above and beyond innovation is what I see day in and day out with the entire team at The Snow Agency. I HIGHLY recommend starting your search with The Snow Agency and then realizing it is also the end of a search. You have found the go to agency
Blake Read
Cargo Cove
Ever since working with The Snow Agency, they really helped boosted my brand's social presence with crazy fast results, a really great team always making sure everything is running smoothly and with weekly reports so that I am in the loop with how performance is going, which is amazing! They're also very hands on and quick to resolve any issues. 10/10!
Miguel Concepcion
Axcid Shop
As an agency partner of our text message abandon cart recovery app LiveRecover, The Snow Agency has been an amazing partner. They provide top notch service with a team that is unmatched. The co-founders have deep domain expertise and it shows. Don't glimpse over these guys, give them the opportunity to scale your paid media needs.
Dennis Hegstad
LiveRecover
This agency is amazing . They hold your hand throughout the process. I’m so thankful I found “ snow agency”!!! I would definitely refer business to them . Thank you guys !!!
Paul Colombo
VR Hydra
Working with the Snow Agency has more than doubled our revenue in just a month. Their responsiveness and strategy implementation have been a game changer for our brand as it continues to grow/scale.
Kyle Samera
Cute Root
I Love The Snow Agency! They Have Helped my business grow since I started working with them they will make your dreams come true
Natasha Springle
Sugabee Cosmetics
“Working with the Snow team has been great. Their customer service is extremely responsive, they pay very close attention to detail and they definitely know what they are doing! One of our favorite parts about working with them is that they own and operate their own ecommerce stores, so they understand the struggles and pain points of running a business”
Cory Muroff
founder, Cry Baby
What separates The Snow Agency from all other agencies is their business acumen, attention to detail, and mastery level of knowledge as it pertains to Facebook, Instagram, Google, Amazon, Email, and beyond. When I was looking for someone who could help my business grow and could provide profitable, proprietary marketing strategies, The Snow Agency was the clear-cut choice.
Evan Ruccolo
Founder, Berkley E-Commerce Holdings
The Snow Agency was able to get us a steady 5x ROAS for our brand Shine Armor. Their methods for creating content, testing audiences, and scaling is unlike anything else we have ever seen. We have a few more brands that we are launching with The Snow Agency and I am sure I could expect similar results!
Brandon Monaghan
Shine Armor
Choosing the right agency to work with is one of the most critical factors in determining the success of your company. We’ve had nothing but a positive experience working with the Snow Agency. We launched our brand with them and have been able to grow consistently month while improving our ROAS month after month. Their team is very professional and has a solution to almost every problem you will come across ranging from content creation to website optimizations.
To sum things up, these guys have years of experience and are extremely proficient at what they do. We look forward to working with them for years to come.
Luca Botzenhardt
CEO, Simply Inked
Due to the ease of barrier into the industry, there are TONS of marketing agencies all making big time claims but there is only one to really hit a home run on every aspect of a quality marketing agency and that is The Snow Agency. I have personally seen them take a brand from nothing to 10MM revenue and make several others into a complete success. It's an incredible thing to watch happen. Professionalism, responsiveness, commitment to the end goal, and the tenacity to above and beyond innovation is what I see day in and day out with the entire team at The Snow Agency. I HIGHLY recommend starting your search with The Snow Agency and then realizing it is also the end of a search. You have found the go to agency
Blake Read
Cargo Cove
Ever since working with The Snow Agency, they really helped boosted my brand's social presence with crazy fast results, a really great team always making sure everything is running smoothly and with weekly reports so that I am in the loop with how performance is going, which is amazing! They're also very hands on and quick to resolve any issues. 10/10!
Miguel Concepcion
As an agency partner of our text message abandon cart recovery app LiveRecover, The Snow Agency has been an amazing partner. They provide top notch service with a team that is unmatched. The co-founders have deep domain expertise and it shows. Don't glimpse over these guys, give them the opportunity to scale your paid media needs.
Dennis Hegstad
LiveRecover
This agency is amazing . They hold your hand throughout the process. I’m so thankful I found “ snow agency”!!! I would definitely refer business to them . Thank you guys !!!
VR Hydra
Working with the Snow Agency has more than doubled our revenue in just a month. Their responsiveness and strategy implementation have been a game changer for our brand as it continues to grow/scale.
Kyle Samera
I Love The Snow Agency! They Have Helped my business grow since I started working with them they will make your dreams come true
Natasha Springle
1. Engagement
First and foremost, consider social media a crucial, living extension of your brand. This is the digital incarnation of what you do, the online presence. If you’re a company that solely exists as a social media brand to begin with, we mean that literally.
All too often brands seem to neglect the “social” part of social media and are just on blast mode at all times. It’s the equivalent of a megaphone in a movie theater, a big turnoff. Engaging with your audience builds loyalty that can turn into sales and ultimately ROI.
More important than that though, people expect engagement, particularly when they’re looking for customer service. In fact, a full 1/3rd of people go that route for care and expect a quick response, with 1 in 3 going to a competitor if ignored.
Bottom line, if you’re not engaging with your DMs or posts, you’re not only missing a big opportunity to convert but you’re also painting your brand as uncaring.
Knowing and grasping the importance of this means we create a plan of engagement to shift sentiment in your direction.
2. Leverage
You’ve heard it before and you’re about to hear it again; we understand the social media landscape and have evolved with it.
We were doing influencer marketing from the jump. Because of our first-mover advantage in that type of marketing, we not only have unprecedented access to top influencers across the spectrum of niches but we’re able to get out of this world pricing based on those same long-standing relationships.
Getting the right people to talk about you to their audiences is the name of the game and we just so happen to know a lot of the names in the game.
In addition to the influencer work, we cover the basics of hashtags, tag, etc. across platforms with strategy and precision to further build your brand recognition overall.
3. Content Creation
Arguably the most important part is content. No matter how much we engage or leverage, without creating content that resonates with your current customer base as well as prospective customers, paid advertising will not be able to reach its maximum potential.
This isn’t done via guesswork, the same customer profiles we create for our other services are what we use to cultivate and conjure premium content that your customers enjoy. Enjoyment isn’t the goal though. The content also is tailor-made to be shareable and, most importantly, drive purchases. Check out our content creation services.
We’re here to help you get found. Sure, you may already have a following and that’s great but assuming growth is what you’re after, staying stagnate is not an option.
Your audience spends a significant amount of time online and all it takes is developing the right social media strategy to get you in front of them when it matters most. Through time-tested methods as well as being at the forefront of new methods, our Facebook and Instagram ads agency do everything we can to make sure potential customers are finding you.
Now that the power of social media is more clear and you can see the value in teaming up with a proven social media marketing company that not only knows the ropes but helped put them up, what are you waiting for?